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In fact, strategic links can generate more traffic to your site
than anything else (other than getting - and keeping - a top #1-5
position on a major search engine).
The drawback to the linkage process
is that it's plain hard work.
Automated systems (such as free-for-all
(FFA) links pages) are not the answer. They deliver inferior and
generally useless results, unqualified tire-kickers and endless
spam.
Don't go the FFA route - it will
NOT build your business because it isn't targeted.
The truth us that links to get targeted,
qualified site visitors - your potential customers - can ONLY
be generated through one on one contact with other site owners,
one email at a time.
Your successful linkage campaign
will require plenty of hours, effort and relationship building
skills, but the benefits include... More traffic. Better search
engine positioning. More profits and sales.
Even with these benefits, are you
wondering if your efforts will be worth it? Here are 3 useful
incentives to keep in mind:
1. You will make your site a destination
of choice
You will add lots of value to your
site and become a 'favorite' by creating a reciprocal links page.
Build strong bonds with sites that already have lots of exposure.
Give your visitors the quality they seek, and they'll return again
and again.
2. You will improve your search engine
rankings
Quality links are essential. The
more high traffic sites you have linking to your site, the more
popular you become. The more popular your site appears to the
search engines, the higher it will be ranked.
3. You will boost your credibility
You will boost your exposure and
your credibility. Having sites link back to you is as good as
an endorsement, and direct marketers know that endorsement marketing
generates a lot more sales.
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