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Powerful people across the globe agree
that to stay on the cutting edge you must take time to learn and
grow within your industry. Brian Tracey, the great motivational
speaker, suggests taking one hour a day to read a book, a trade
magazine, or a newsletter that will teach you something new in your
field. Interestingly enough, this is the one area many entrepreneurs
feel they don't have time. Too many things to do for a one man show.
But just like exercise keeps your body in top form, learning keeps
you ahead of your competition. How can you stay ahead if you don't
stay informed?
So devote an hour to your future with
a little education to keep you at the top of your field. Here are
a few things you can do:
1. Subscribe to online newsletters
that educate. Many quality newsletters online are rich in information
and keep you up to date weekly. Pick a few to read on a regular
basis. Resist the temptation to subscribe to everything in your
field. This can become overwhelming and the newsletters usually
end out being filed into a folder never to be read again. Learning
to recognize that you are indeed a busy entrepreneur will help you
to be selective. There are hundreds of ezine directories online
from which to learn about the best newsletters.
2. Order E-books from the leaders online.
Many of the top leaders online that would charge thousands of dollars
for consultations also offer E-books that range in price from $30
to $100. This is the best of the best information from great minds
that have valuable resources to share with you. Just make sure that
the E-books are indeed written by people in the know.
3. Buy a book a month from your favorite
bookstore. One informative, educational book a month is twelve months
of education that will serve you well. Set goals to read during
your one hour a day and to apply a principle a week. This one little
technique will expand your business one hundred fold!
4. Listen while you work. Audio tapes
can be the single best learning device for busy entrepreneurs. Just
plug the tape in while your driving, cooking dinner, or doing mundane
business chores that don't really take your brain to accomplish.
This is like doubling up your time. Audio tapes are available on
almost any subject and many books are converted to audio tapes for
easy learning where ever you happen to be.
Set goals for your education so that
you are always moving forward and ahead of the competition. Take
the time to learn about new products and services that you might
add to your selection of current offerings. This strengthens you
in the market place. If all else fails, study your competition.
They can often be the best teachers and motivators!
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