KAREN LAKE: What does that buy?
LEX SISNEY: That gets you several different things. We put a little
piece of tracking code onto the confirmation page of your website.
We train you in terms of effective affiliate marketing techniques
and strategy. We provide customer support and service to get you
started into the network. We advertise your program to our prescreened
network of 70,000 plus affiliate sites. We provide ongoing customer
service and support. We also pay your affiliates for you, which
is a big, big thing. With Commission Junction, one of the advantages
is that affiliates, instead of working with each program individually,
get a single ID and password. They can work with multiple merchant
programs. We give the affiliate realtime reporting on impressions,
clicks, leads and sales. Every month, we pay the affiliate a combined
aggregated commission check from all the merchant programs that
they're working with. As a merchant, the $795 gets you access to
this network of prescreened affiliate sites that are highly m otivated
to work with this program. Even if they earn only a couple of dollars
immediately from your particular program, they're still going to
get a check on your behalf from Commission Junction.
Read more, Service Based Revenue Model
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